Sunday, January 13, 2008

Warning Ads For iPod Users: Love It or Leave It!



An advertising agency called DDB in Sydney, Australia has created a print campaign for the NSW Police to bring attention to the number of teenagers dying from being hit by cars while crossing the street while listening to their iPods. There's been a great deal of talk about cities banning iPods on sidewalks, but this campaign certainly takes the anti-walking-with-your-iPod sentiment a step further. What do you think of the message? I personally believe that a message like that is necessary. I don't agree with banning people from listening to their iPods while walking on the sidewalks or while crossing the street but awareness has to be brought to the fact that not paying enough attention to your surroundings can cost a person his/her life. Many people believe that things like that are outside the purview of governmental legislation and therefore infringe upon personal autonomy. No doubt. But I am still in favor of a print campaign like the one mentioned above. In any event, and on a lighter note, my mp3 crapped out on me and I have been looking for a new one. The list below looks interesting...

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